Beasty Fresh is a company committed to offering human-grade dog food that is enhanced with a range of wholesome ingredients. The concept of "wholesome nutrition with a playful twist" is central to the design. vivid hues and lighthearted illustrations are utilized to highlight the variety and freshness of the ingredients. The objective was to produce a visually captivating experience that appeals to pet owners and emphasizes the dog food's premium quality.

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Key concept: Playful/ Joyfulness/ Reliable/ Eyescatching/ Healthy choice